Brand Manager

Brand Manager (ATL | BTL | Digital | Social) | ASBS MBA)

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About ASBS MBA

ASBS MBA (The Akademia School of Business Studies)

AICTE-approved PGDM

innovation, storytelling, and measurable performance

About the Role

experienced Brand Manager

You’ll craft narratives, plan campaigns, and collaborate with internal and agency teams to build visibility, preference, and credibility for ASBS MBA and its partner institutions.

If you’re a creative strategist who thrives on blending storytelling with analytics — this is your canvas.

Key Responsibilities

360° brand campaigns

student-acquisition campaigns

• Manage creative development — from concept to production — for ads, brochures, videos, and digital content.

offline activations

social media strategy

agencies, media partners, and internal stakeholders

brand health metrics

brand voice, visual identity, and positioning

What You’ll Bring

brand management / integrated marketing / agency account management

ATL, BTL, and digital media planning

• Excellent storytelling, creative briefing, and vendor-management skills.

• Analytical mindset with comfort using performance dashboards and campaign metrics.

• Proficiency in tools like Meta Business Suite, Google Ads, Canva, or agency coordination workflows.

• MBA in Marketing or Mass Communication preferred.

Why Join ASBS MBA

✅ Opportunity to lead brand strategy for a fast-growing B-School network.

✅ End-to-end ownership across ATL, BTL, and digital marketing channels.

✅ Collaborative, learning-driven work culture.

✅ Competitive salary + performance incentives.

Ready to Build India’s Most Employable MBA Brand?

hr@asbsmba.com

Brand Manager (ATL | BTL | Digital | Social) – [Your Name]

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