BI Specialist (GA4)

Job Description

Role BI Specialist (GA4) Analytics (GA4) Developer (Jr & Sr) Experience- 4 to 7yrs Notice- Immediate Please find the JD below: How you will LEAD: We seek a Jr. Developer that designs, implements, and maintains website and app analytics tracking using Google Analytics, including writing JavaScript code to collect data, configuring tags within a tag management system, and aligning business requirements with technical solutions to automate data delivery through a complex pipeline. Analytics Development: Should be specialized in Web Analytics, marketing concepts, website analysis, and optimization. Manage tags via tag management platform (Google Tag Manager (GTM) and 3rd party marketing tagging via the TMS. Create technical requirements documents Technical Expertise: Develop and implement tracking code (JavaScript) on websites and mobile apps to capture user interactions and events within Google Analytics. Configure tags and variables within a tag management system (GTM) to manage data collection across different platforms. Intermediate knowledge of Google Analytics features and functionalities, including variables, calculated metrics, and data processing rules. Writing/modifying Javascript code and liaising with Sr. Web Developers on implementation of the Javascript code. Able to troubleshoot analytics tagging issues with common debugging tools such as Omnibug, Tag Assistant by Google, Experience Cloud Debugger, or others. Coordinate with Google Technical Support to resolve widespread performance issues. Understanding of web analytics best practices and data quality standards. Collaboration: Strong analytical and problem-solving skills to diagnose data issues and provide accurate insights Excellent communication skills to collaborate with cross-functional teams and present findings effectively Communicate complex analytics solutions to non-technical stakeholders in a clear and concise manner. Qualifications: Minimum of a Bachelor’s degree or a degree in Computer Science, Information Systems, Business Engineering, Marketing or a related technical discipline Up to 3+ years of Experience in Google Analytics, 2 years in Tag Management Systems like, Google Tag Manager, Tealium, Adobe Launch. Up to 3 years in web development skills including JavaScript, HTML and JQuery