Assistant Product Manager

Job Description

Role & responsibilities As a Product Management Manager, you will play a crucial role in supporting the product management team and contributing to various aspects of product development, marketing, and sales strategies. Your responsibilities will encompass a wide range of activities, allowing you to gain hands-on experience in product management while also assisting in the growth of our product lines. Below are the detailed roles and responsibilities based on the key points listed: 1. Product Management Support - Assist in the day-to-day operations of the product management team, providing support with product-related queries from internal teams. - Collaborate with product managers to gather insights and feedback for product improvement and innovation. - Participate in cross-functional team meetings to understand product strategies and contribute ideas for product enhancements. 2. Market Research and Analysis - Conduct comprehensive market research to identify industry trends, customer needs, and competitive landscape, particularly in the sectors of herbal medicines and nutraceuticals. - Analyze online and offline data related to product performance and sales effectiveness. - Develop reports with actionable insights to help shape product development and marketing strategies. 3. Marketing Management - Assist in the formulation and execution of marketing strategies aimed at promoting products through various channels, including e-commerce and social media. - Collaborate in designing engaging content for the companys website and social media platforms, ensuring it aligns with brand messaging and product positioning. - Aid in the creation and management of promotional materials, including packaging, labels, and digital content. 4. Training and Development - Support the organization of training sessions and seminars for internal teams and external partners, focusing on product knowledge and effective sales techniques. - Prepare training materials and assist in conducting presentations or workshops that enhance team capabilities in product management and marketing. 5. Sales and Distribution Support - Collaborate with the sales team to track product performance, gather customer feedback, and refine sales tactics to improve profitability. - Assist in the evaluation and selection of promotional inputs, monitoring the effectiveness of marketing campaigns. 6. Project Involvement - Participate in various projects and expos related to product marketing, gathering feedback and insights on product reception by potential buyers. - Assist the CEO in coordinating activities pertaining to product management and market strategy, ensuring seamless communication within the team and with external partners. 7. Digital Marketing Initiatives - Contribute to digital marketing efforts by strategizing and executing campaigns across social media platforms and online marketing channels. Monitor the effectiveness of digital marketing initiatives and provide analysis on performance metrics to guide future strategies. 8. Administrative Support - Organize and maintain product documentation, ensuring that specifications, marketing materials, and research findings are updated and accessible. - Schedule and coordinate meetings and discussions with internal and external stakeholders to facilitate collaboration and information sharing. Preferred candidate profile - Background in product management, marketing management, or related fields. - Familiarity with the herbal medicines and nutraceuticals industry is preferable. - Enthusiasm for learning and contributing to a dynamic product management environment. Perks and benefits This role provides a unique opportunity to gain valuable experience in product management, marketing, and sales strategy, preparing you for future career opportunities in the field.