Assistant Manager - Digital Marketing

Job Description

Experience : 4.00 + years Salary : INR 800000-1000000 / year (based on experience) Shift : (GMT+05:30) Asia/Kolkata (IST) Opportunity Type : Remote Placement Type : Full time Permanent Position (*Note: This is a requirement for Uplers) What do you need for this opportunity? Must have skills required: SEO, Google Ads, Growth Marketing Uplers is Looking for: Job Description: We’re seeking an Assistant Manager - Digital Marketing to play a pivotal role in driving our agency’s growth and brand leadership. Drive the paid marketing initiatives and nurture. This dynamic position requires a results-oriented marketer who can develop and execute strategic campaigns, manage performance marketing across multiple channels, and optimize marketing automation to nurture leads effectively. The ideal candidate is a proactive go-getter with strong analytical skills, creative storytelling ability, and the agility to thrive in a fast-paced marketing environment. Key Responsibilities: Design and execute strategies to position the agency as an industry leader in end-to-end marketing solutions Enhance brand equity through consistent messaging, impactful campaigns, and compelling storytelling Create marketing assets, including creatives, blogs, case studies, whitepapers, and campaign materials Plan and manage content strategies aligned with the agency’s offerings and industry trends Drive conversations across various communities to strengthen the agency's presence and engage relevant audiences Lead performance marketing initiatives, including paid advertising campaigns across platforms Continuously test and optimize ad creatives, copy, and landing pages for maximum conversion Monitor and analyze campaign metrics to improve ROI and achieve defined KPIs Manage and enhance marketing workflows to improve lead nurturing and streamline processes Implement strategies for effective utilization of marketing automation platforms to drive campaign success Plan and execute events, webinars, and conferences to increase brand visibility and engage potential clients Drive strategic lead generation initiatives aimed at expanding the agency’s client base Develop and lead campaigns to strengthen brand presence in key markets Capitalize on opportunities to position the agency as an innovator in marketing automation and digital performance Skills Required: 5+ years of proven experience in digital marketing Hands-on experience with marketing automation platforms Proven expertise in paid marketing channels (PPC, Social) Proficiency in data analysis and reporting Strong understanding of marketing asset creation including, landing page optimization, decks and banners Demonstrated success in managing content and community building on LinkedIn and YouTube, preferably in a B2B context Strong English communication and writing proficiency Excellent organizational skills with the ability to manage multiple content projects simultaneously Ability to brief and collaborate effectively with creative teams to produce high-quality marketing assets Strong collaboration skills with the ability to work independently and take ownership of results How to apply for this opportunity? Step 1: Click On Apply! And Register or Login on our portal. Step 2: Complete the Screening Form & Upload updated Resume Step 3: Increase your chances to get shortlisted & meet the client for the Interview! About Uplers: Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you! Show more Show less